How Many Women Bloggers Are Out There?

I took these stats directly from the Social Media Buzz blog:

The research from BlogHer and Compass Partners showed some interesting statistics:

35% of women aged 18 to 75 participate in the blogosphere weekly.
Of women online 53% read blogs, 37% post comments to blogs and 28% write or update blogs.
Of women bloggers 58% post entries at least weekly, and of those who actively read blogs, 80% do so at least once per week.
Why women blog?
65% do it for fun
60% to express themselves
46% to get information
41% to stay up to date on family and friends
40% to connect with others
34% as a diary
28% participate in the blogosphere in order to connect with others.

Here's a place where Mom Bloggers go:

 

And here is a list of the Top 50 Mom Blogs.

With such a large percentage of women bloggers and blog readers, shouldn't your business be blogging-especially if your target market is women?

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Analyze This!

Do you know what your marketing, advertising, and website are doing for you? WHY NOT?
Squish Designs uses Google Analytics, a very in depth tool that allows you to track who views your site, what path they take when visiting your site, how long they stay there, where they are from... The list goes on!

Why does this matter to you? It is very effective in showing you what your marketing campaigns are doing for you. Why waste the money on marketing to a certain market if it isn't working for you? These days, we all need to limit dollars spent, right? I know I do!

This system will effectively and quickly allow you to see what market you need to be targeting.

Email me today to set up a meeting for a consultation to see what Squish can do for you!

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Website Maximizing Article

I read this article in the Morgan County Business Leader, and thought it was a good one. Enjoy!

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